{"id":1145,"date":"2017-10-14T17:11:52","date_gmt":"2017-10-14T15:11:52","guid":{"rendered":"https:\/\/2017.utrecht.wordcamp.org\/?post_type=wcb_session&#038;p=1145"},"modified":"2017-11-06T11:13:31","modified_gmt":"2017-11-06T09:13:31","slug":"accelerated-mobile-pages-on-wordpress-why-and-how","status":"publish","type":"wcb_session","link":"https:\/\/utrecht.wordcamp.org\/2017\/session\/accelerated-mobile-pages-on-wordpress-why-and-how\/","title":{"rendered":"Accelerated Mobile Pages on WordPress: why and how? (EN)"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-1311\" src=\"https:\/\/2017.utrecht.wordcamp.org\/files\/2017\/10\/wcut-yannick-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/utrecht.wordcamp.org\/2017\/files\/2017\/10\/wcut-yannick-300x300.png 300w, https:\/\/utrecht.wordcamp.org\/2017\/files\/2017\/10\/wcut-yannick-150x150.png 150w, https:\/\/utrecht.wordcamp.org\/2017\/files\/2017\/10\/wcut-yannick.png 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Initially a Google project, started in october 2015, Accelerated Mobile Pages (AMP) has now grown into a set of open source technologies used by most search engines (Google, Bing, Baidu), and many other large companies (Twitter, Ebay, Pinterest, LinkedIn, Feedly, &#8230;) to display an alternate version of content to visitors when they are on a mobile device.<\/p>\n<p>AMP pages are standard HTML pages that follow a set of rules and optimized javascript to make them extremely fast on mobile devices. They can be created automatically from any WordPress site using a a variety of plugins.<\/p>\n<p>Highlights:<\/p>\n<ul>\n<li>Pretty much any type of site can benefit from enabling AMP pages: blogs, news site, recipes, e-commerce, directories, etc<\/li>\n<li>Having AMP on your site is probably an SEO must in 2017<\/li>\n<li>AMP opens the door to Progressive Web Apps<\/li>\n<li>Although adding AMP pages to your site can be as simple as activating a single plugin, this is unlikely to give good results and can even have negative effects.<\/li>\n<\/ul>\n<p>During this talk, we will go quickly through how AMP works, why and if you should add it to your site, and very importantly the do&#8217;s and don&#8217;t of a successful AMP implementation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Initially a Google project, started in october 2015, Accelerated Mobile Pages (AMP) has now grown into a set of open source technologies used by most search engines (Google, Bing, Baidu), and many other large companies (Twitter, Ebay, Pinterest, LinkedIn, Feedly, &hellip; <a href=\"https:\/\/utrecht.wordcamp.org\/2017\/session\/accelerated-mobile-pages-on-wordpress-why-and-how\/\">Lees verder <span class=\"assistive-text\">Accelerated Mobile Pages on WordPress: why and how? (EN)<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":15280648,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1511619300,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1086],"footnotes":""},"session_track":[13412],"session_category":[],"class_list":["post-1145","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-2"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8G0B4-it","session_date_time":{"date":"25\/11\/2017","time":"15:15"},"session_speakers":[{"id":"1086","slug":"yannick-gaultier","name":"Yannick Gaultier","link":"https:\/\/utrecht.wordcamp.org\/2017\/speaker\/yannick-gaultier\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1145\/revisions"}],"predecessor-version":[{"id":1833,"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1145\/revisions\/1833"}],"speakers":[{"embeddable":true,"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/1086"}],"author":[{"embeddable":true,"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wporg\/v1\/users\/weeblrpress"}],"wp:attachment":[{"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1145"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1145"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/utrecht.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}